Description
Develops and executes a wide range of design projects, including print, digital, web, audio, video, and/or photography, to promote and enhance the organization?s marketing and communications strategy and brand. May be responsible for graphic design, design output, creative imagery, art, color themes and web pages. May develop and maintain the organization's graphics standards, techniques, and methods. May counsel internal clients on identity and design standards and policies. Typically uses graphics software, web-based graphics and design tools and other creative software. Recognized as a subject matter expert, usually acquired through extensive work experience. Manages large projects, processes, or activities; Coaches, trains, and assigns work as a team lead. Progression to this level is typically restricted based on business need. May require a specific bachelor's degree related to the work being performed. Contains depth of skills necessary to interpret business issues and recommend best practices, process improvements, new technologies, and/or products. Works independently to prioritize, organize, and make decisions related to projects and teams. Uses critical thinking and analytic skills to solve difficult or complex problems. Recommends solutions using a creative perspective. Anticipates customer needs and identifies creative solutions to solve complex situations. Serves as an escalation resource for less experienced employees. Explains difficult concepts and influences others to adopt a different point of view. Employees in this classification typically perform work requiring invention, imagination, originality, or talent in a recognized field of artistic or creative endeavor. Primary activities involve a high degree of creativity with broad leeway to develop an original work product. Under FLSA, this is the exempt job classification for this title. Incumbents in this position must meet the full criteria for exempt status: salary level, salary basis, and duties tests.